Healthcare Entrepreneurship & Management

Healthcare Entrepreneurship & Management

Duration: 3 Weeks (Intensive) Format: Hybrid (Evening Online) Level: Executive Short Course Fees: GHS 2,000

Program Positioning

This is a hands-on, execution-focused program designed to equip participants with the skills to build, manage, and scale healthcare businesses.

  • Start a healthcare business (clinic, pharmacy, diagnostic center)
  • Manage operations effectively
  • Build sustainable revenue systems
  • Transition from practitioner to entrepreneur

Target Participants

  • Doctors, nurses, pharmacists
  • Allied health professionals
  • Healthcare entrepreneurs
  • Clinic and hospital managers
  • Healthcare investors
  • Individuals entering the healthcare business

Program Outcome

  • Develop a viable healthcare business model
  • Launch and manage a healthcare facility
  • Build operational and revenue systems
  • Understand regulatory and compliance requirements
  • Improve profitability and efficiency

Curriculum Structure (3 Weeks)

Week 1: Healthcare Business Foundation & Opportunity

Focus: Understanding the healthcare landscape and opportunities
  • Introduction to healthcare entrepreneurship
  • Business vs profession mindset
  • Market opportunities in Ghana
  • Business model design and revenue streams
  • Market analysis and feasibility
Practical: Develop a Healthcare Business Idea + Model Canvas
Outcome: Define your business concept and market opportunity

Week 2: Operations, Systems & Regulation

Focus: Running a healthcare business efficiently and legally
  • Healthcare operations and patient flow systems
  • Facility setup and infrastructure planning
  • Regulatory and licensing requirements in Ghana
  • Financial systems and revenue management
Practical: Clinic Setup Plan + Financial Plan
Outcome: Build operational and financial structure

Week 3: Growth, Marketing & Execution

Focus: Launching and scaling your healthcare business
  • Marketing and patient acquisition
  • Leadership and team management
  • Scaling strategies and partnerships
  • Business launch and execution roadmap
Capstone: Full Healthcare Business Plan
Includes: Business model, operations, financials, marketing
Outcome: Ready-to-launch business plan

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